Who Are We

Whether you are a developing professional, a fresh graduate, a representative from a design startup, or a policymaker from a developing country, our mission is to equip you with the most practical knowledge, strategies, and innovations to tackle tomorrow’s environmental challenges and growing social demands.

At the core of URDX’s vision—Crafting Healing Cities—we embed our design principles not just in urban form but in neuroscience, human psychology, and regenerative strategies. We believe that cities should be therapeutic spaces, designed as outdoor sanctuaries for mental well-being rather than overwhelming environments. Our approach blends both the soft and hard knowledge of regenerative design—environmental, human, and even psychological—translating strategies into methodologies and tangible actions.

Some may see our work as revealing the “trade secrets” of design consultancy, but URDX is not a conventional design firm. We selectively engage in design projects, but our real strength lies in shaping compelling propositions, positioning papers, and strategic briefs that guide clients toward smarter, more impactful urban solutions. With nearly two decades of experience in governmental planning, policy formulation, and client advisory—reviewing hundreds of best practices and thousands of award-winning projects—our founder has seen firsthand the critical gaps in planning and design.

Too often, projects are steered towards costly, redundant, or novelty-driven solutions due to a lack of insightful direction. URDX Academy exists to change that. Our ethos is simple: Empower clients, owners, and stakeholders to become intelligent buyers of design. By equipping decision-makers with the right vision, objectives, and assessment frameworks, we help prevent unnecessary costs while ensuring better design outcomes—ones that are socially and environmentally responsible.

We provide clear strategies, actionable methodologies, and well-defined directions that can become an integral part of your project and corporate DNA. This is what sets us apart. This is URDX Academy.